In the world of business, marketing and selling to existing customers is more important than ever. Today it’s even more affordable than before because the Internet acts like the rising tide – it floats all boats, no matter the size. In other words, it equalizes a...
Energy efficiency is like the never-ending story with the U.S. Dept. of Energy (DOE) and the current administration’s non-stop push to squeeze ever more out of the HVAC industry. Yes, ladies and gents, the efficiency dance continues still, with members of Congress...
OK, so for those who know me, they know that since before college I fell in love with all things “techie” – and that was so long ago that the word “techie” didn’t even exist. Back in the late 1960s and 1970s, the tech was all things stereophonic – receivers,...
This is one of life’s toughest assignments: saying farewell to someone who had a major impact on your life and career. It is with a very sad heart that I bid adieu to Joe Fristik, corporate VP of marketing and national accounts for Rheem. Joe passed away early on...
“We’re from the government. We’re here to help.” So say the regulators from the U.S. Department of Energy (DOE) whose new energy efficiency proposal raises the minimum furnace efficiency to 92% AFUE applicable nationally. What? The HVAC industry is once again beset...
The holidays are nearly over and the giant question mark of 2015 looms very close by. As this year winds down and everyone begins the surge of predictions and forecasts, it might be fun to take a look at where the HVAC Industry is in general and where those of us who...